Soooo, don't tell me later you didn't ask.
This is one of the most frustrating things. Years ago, when I started playing Epic, I thought that I will never join a PVE cluster, because why should I? Everything I needed was there. However, due to lack of focus on pvp, communication (people are sometimes still joking about the bridge update, so what? It has been implemented, it works for the most part, but at least people knew what to prepare for), and (in my opinion) ability to gain new players, the Epic cluster went stagnant. Of course, if you keep playing against the same people, you will get tired, especially when deed warfare began over hota area.
When I came back, I was forced to join freedom and then chaos due to lack of any activity on Epic. And what happened now? Deed warfare.
Of course Chaos is a great money sink, but I felt for many years that the PVE mechanics are taking over PVP game, which renders PVP useless.
My first encounter with PVE mechanics was when during a raid on enemy deed, we realized that you cannot attack or get some of the enemy hell horses, just because they are branded. We had to resort to using aoe spells just to kill then and have them stop attacking us at all times without us being able to retaliate.
Then of course comes the deed wars - you need to drop deeds every time you can or else your enemy will bash 1 tower, unlink stuff and put a deed in the middle of your area. Of course, you can raid them, but if you don't have 20 people at hand that can constantly sit there and grief the deed, it's not going down.
I am fully aware, that the deeds are a way of game earning money, however, it becomes ridicolous that the group with bigger wallets can just do whatever simply because they can afford getting more materials and deeding over bigger area while others cannot really do much about it. This was the thing that made me quit now and I just wish the premium expiry notices came in less often because I'm not reading that stuff unless I hear the game picks up the pace and it becomes relevant again (+ it's annoying to get mail about the cash you wasted for last 2 months of prem).
In my opinion it would be better to even talk about points of the game that you cannot really change in the nearest future and talking to the community. Currently, there is a plague of early access games. I followed a lot of them and came to 1 conclusion: the ones that were successfull (of course, they first need to be legit, not frauds just collecting cash on kickstarter) were as close to their communities as possible. They were releasing update after an update, even making polls or asking people how do they think mechanics could work. This way, devs were getting another point of view allowing to rethink their implementation and the community felt involved in the game creation. Of course, this would be a hard process here, because the community is already fed up with everything and toxic in many ways (I've been barely cheking out forums because of that), but as Sindusk said - keeping everyone at bay will just kill the rest of the people that feel involved to the game or just cannot bring themselves to sell out everything they worked on for the last years. Good luck running your servers with noone buying silver then.
Secondly, when people were screaming that we need to do something with pvp, there were even some talks about the current state that didn't get us anywhere. However, fully admitting that there is a problem with PVP led us to: Highway system, new archeology skill, head bob (that was a funny thing, being in voice comms of discord and hear people logging in to "WHAT IS THIS ABOMINATION AND HOW DO I TURN THIS OFF"). This was all while saying that PVP is still important and relevant. How would you, random citizen feel if they do this to what you are interested in?
If you don't start getting fresh blood into the game and advertise, it will just stay the same bloody mess it is today. The playerbase will keep declining until you will have to decide on closing a server or two and it will only be downhill from there. Both the ingame economy and pvp suffer tremendously from lack of new players - noone is really buying stuff anymore because they have alts for this and as I said above - if you don't have any new faces to fight against (just same people buying new accounts for the zerg), you will sooner or later just give this game a 10 year break to never be back again. And of course the same bunch of people sitting in the game means the same bunch sitting on the forums, trolling, bashing staff and creating numerous accounts just for that, so at least you can show that there is influx of new players in the game/forums.
Congratulations if you managed to get here, I haven't had the strength to read this through after I wrote it